Who is Foundations for?
Directors, VPs, and executives with 15 to 25 years of career capital who want to build something of their own. You do the work on your own, at your own pace, with the AI Studio holding the order.
Who isn't it for?
Anyone who wants it done for them, wants a consulting playbook, or needs a live room holding them to it. If you want people and accountability, the Program is built for that.
What if I'm not sure I want to be a founder yet?
Then Foundations is a good place to start. Space comes first, so you get your time back whether or not you leave, and you explore the founder path in a controlled, accessible way. When you're ready to go all in, the Program is the fastest path.
How is this different from the Program?
The framework is the same. The Program adds people: weekly live sessions, an accountability system, 1:1 time, a team that marks up your work, mentors and peers, and 2 retreats a year.
Does Space apply if I'm not in a corporate job?
Yes. Space is about running your own time, energy, and attention as a founder. Most people have never had to, wherever they're starting.
How long does it take?
It's self-paced, with 12 months of access. Go in order, and don't rush Space. Skipping it is why most attempts stall.
Do I need to be technical?
No. It runs in your browser and on your phone, and you can build by voice on a walk. If you can send a text message, you can use it.
What do I need?
A paid Claude account. The guide runs on it, so you control your own usage. Setup is the first thing it walks you through.
Can I skip ahead?
You can. The guide will coach you hard on why Space comes first, and it won't lock you out. Skipping Space is why most attempts stall.
Will the guide do the work for me?
No. It asks, pushes back, and makes you go deeper. The thinking has to be yours, or the work won't hold.
Who sees what I write?
We see how far along you are, so we can fix and improve the product. We also keep a masked copy of what you write, with anything that identifies you stripped out, to make the guide better for everyone. The full terms are in the member agreement you accept at checkout.
How is this different from ChatGPT or Claude?
A $20 chatbot gives you a screen with nothing underneath it. On its own, it answers whatever you ask, for anyone. The guide runs on your Claude account and adds one framework for one move. It holds the order, remembers your work, and won't let a thin answer pass.
When does the founding release close?
Monday, Nov 30 at 11:59pm ET. After that, the founding rate is gone.
What happens after 12 months?
Your access ends unless you renew. Founding members renew at $800, half the standard price, for as long as they renew without a gap. Let it lapse, and the founding rate is gone.
Do I get updates?
Yes. Every upgrade to the AI Studio and the modules, as it ships, for as long as your access is active.
Do I keep what I build?
Yes. Your work backs up to your own Google Drive or GitHub, and it's yours to keep after your access ends.
Can I share my access?
No. One person, one email.
Can I get a refund?
No. All sales are final, so take the time you need before you buy. If you have a question first, ask us on WhatsApp.
Why a founding release?
Because something you can buy any time is something you never start. The founding group gets the founding price, and when this release closes, it's gone.